Branding in the Age of Social Media

被引：0

作者：

Holt, Douglas ^{[1
,2
,3
]}

机构：

[1] Cultural Strategy Grp, New York, NY USA

[2] Harvard Univ, Sch Business, Cambridge, MA 02138 USA

[3] Univ Oxford, Oxford OX1 2JD, England

来源：

HARVARD BUSINESS REVIEW | 2016年 / 94卷 / 03期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：40 / +

页数：10

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