Using the Web by Finnish SMEs for corporate social responsibility activities

The growing interest regarding online responsible communication of the corporation indicates that it becomes a necessity, in order to remain competitive, and at the same time to be ethical in their actions that they undertake. The Web is evolving, so the Internet is the cheapest mean of communication, is essential in today's world, for all these reasons the article discusses its implications, more interesting for Finnish SMEs that still do not use or ignore the Internet. Facing more and more acute challenges, worldwide, such as vulnerability of the internet network, the moral side of knowledge management or the relationship between human and artificial intelligence involves the individual and collective actors, animated features not only from intellectual aspiration to new discoveries, but what we might call "the ethics of the responsible legitimacy." Therefore, this study has analyzed the availability of these companies' websites and the manner they communicate their corporate social responsibility (CSR) activities, in order to have a full picture of CSR online communication of SMEs in Finland.