Customer Satisfaction and Customer Price Behavior

被引:0
|
作者
Boesener, Kathrin [1 ]
Roth, Stefan [1 ]
机构
[1] Tech Univ Kaiserslautern, Lehrstuhl Mkt, Kaiserslautern, Germany
关键词
PRODUCT PERFORMANCE; SERVICE QUALITY; DELIGHT; CONSEQUENCES; EXPECTATION; ANTECEDENTS; FOUNDATIONS; TOLERANCE; KNOWLEDGE; PROFIT;
D O I
10.1007/978-3-658-08090-7_3
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
引用
收藏
页码:65 / 91
页数:27
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