The half-truth of first-mover advantage

被引：2

作者：

Suarez, F ^{[1
]}

Lanzolla, G ^{[1
]}

机构：

[1] Boston Univ, Boston, MA 02215 USA

来源：

HARVARD BUSINESS REVIEW | 2005年 / 83卷 / 04期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

First-mover advantage is more than a myth but far less than a sure thing. Here's how to tell when it's likely to occur - and when it's not.

引用

页码：121 / +

页数：8

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