A note on the low-quality advantage in vertical product differentiation

被引：3
|
作者：
Le Duc Niem [1 ]
机构：
[1] Ton Duc Thang Univ, Fac Social Sci & Humanities, Ho Chi Minh City, Vietnam
来源：
MANAGERIAL AND DECISION ECONOMICS | 2019年 / 40卷 / 02期
关键词：
PRICE-COMPETITION; CHOICE;
D O I：
10.1002/mde.2993
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
In this paper, we modify the analysis of Schubert (2017), who found low-quality advantage arising from vertical differentiation. Here, we relax the assumption of a sufficiently high reservation utility (so that consumers will always buy the good) to include the case in which they can refrain from buying the good. We find an explicit solution to profit functions, with the result that low-quality advantage disappears.
引用
收藏
页码：176 / 179
页数：4
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