Mainstream marketers advertise to gays and lesbians: Strategic issues and research agenda

被引：0

作者：

Greenlee, TB ^{[1
]}

机构：

[1] Miami Univ, Oxford, OH 45056 USA

来源：

DIVERSITY IN ADVERTISING: BROADENING THE SCOPE OF RESEARCH DIRECTIONS | 2004年

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：357 / 367

页数：11

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