Evaluation and Forming of Competitiveness of a Tourist Region

Research of problems of competitiveness of tourist regions (TR), or health resorts, assumes the analysis of general processes of a competition and maintenance of competitiveness in market conditions. The majority of writers for expression of nature of concept "competitiveness" is used with such features as ability to meet the requirements of buyers, maintenance of advantages before competitors and achievement of an economic efficiency. As to competitiveness of regions Porter M. (1980) marked that is not clear with reference to country what competitiveness us. Further on he attempted to reduce competitiveness of country to efficiency of a resources use. Such view on a problem establishes identity of competitiveness and an economic efficiency. The expression is known, that competitiveness is an ability of country or firm to sell the goods and services. Experts of international organization The World Economic Forum mark out a plenty of the economic forces which are working upon competitiveness of economy as a whole. They are included with some hundreds. To them, among others, concern: efficiency of an industry; a degree of market orientation; dynamism of a financial system; human resources; natural resources; socially-political stability, etc.