The Moderating Effect of Manufacturing Capability on the Relationship between Strategic Situation Cognition and Manufacturing Strategy

被引:0
|
作者
Yang Yang [1 ]
Li Dong-shu [2 ]
Tian Ye-zhuang [1 ]
Jia Yong [1 ]
机构
[1] Harbin Inst Technol, Sch Econ & Management, Harbin 150001, Peoples R China
[2] Harbin Inst Technol, Sch Management, Weihai 264209, Peoples R China
基金
中国国家自然科学基金;
关键词
manufacturing strategy; strategic situation cognition; manufacturing capability; moderator; MANAGEMENT;
D O I
10.1109/ICMSE.2010.5719824
中图分类号
TP39 [计算机的应用];
学科分类号
081203 ; 0835 ;
摘要
The paper presents an analysis of manufacturing strategic model from the market - capability synergy perspective. By building on recent works on strategic rationality and manufacturing strategy, the paper proposes that a firm's cognition of both the market environment it operated in, and the capabilities it posses, are two key factors affecting how the firm formulate its manufacturing strategic decision. Using empirical data from International Manufacturing Strategy Survey, an explorative study is conducted to confirm that, manufacturing strategic decision is moderated by the two key factors jointly and individually.
引用
收藏
页码:327 / 333
页数:7
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