Destination image and tourist behavioural intentions: A meta-analysis

被引:249
|
作者
Afshardoost, Mona [1 ]
Eshaghi, Mohammad Sadegh [2 ]
机构
[1] Univ Teknol Malaysia, Int Business Sch, Kuala Lumpur 54100, Malaysia
[2] Allameh Tabatabai Univ, Fac Management, Tehran, Iran
关键词
Destination image; Behavioural intention; Meta-analysis; WORD-OF-MOUTH; EMOTIONAL EXPERIENCES; REVISIT INTENTIONS; PLACE ATTACHMENT; COUNTRY IMAGE; STRUCTURAL RELATIONSHIPS; TRAVEL EXPERIENCE; VISIT INTENTION; PERCEIVED RISKS; SATISFACTION;
D O I
10.1016/j.tourman.2020.104154
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
This article aims to understand the relationship between destination image and tourist's behavioural intention. In this study, we used a meta-analysis to synthesize the effects of destination image from 87 studies. The results reveal that destination image plays significant role in predicting tourist's intentional behaviour, in different magnitudes. To be more precise, overall and affective images have the greatest impact on behavioural intention, followed by cognitive image. Of the different dimensions of behavioural intentions, destination image has the greatest impact on intention to recommend. Implications are provided for destination management and tourism researchers based on meta-analysis.
引用
收藏
页数:10
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