Supplier innovativeness in supply chain integration and sustainable performance in the hotel industry

This study examines the impact of supplier innovativeness on supply chain integration and sustainable performance, as well as the mediation role of supply chain integration between supply chain innovativeness and sustainable performance. In addition, trust is studied as a determinant factor in supplier innovativeness. A structural equations model was developed to test the hypotheses proposed for the associations between the variables. Data were collected from a sample of hotels in Egypt. The findings indicate that trust is a key determinant of supplier innovativeness. Supplier innovativeness has a direct impact on supply chain integration and sustainable performance. However, the direct effect of supplier innovativeness on sustainable performance disappears when supply chain integration is included in the model. Specifically, customer integration and internal integration are mediating variables in the relationship between supplier innovativeness and sustainable performance. Developing trust in relationships with suppliers, constantly searching for information about customers' needs and establishing a closer relationship with them, and increasing interdepartmental coordination will enhance the effect of supplier innovativeness on sustainable performance. This study is the first to analyze the impact of supplier innovativeness and supply chain integration on sustainable performance in the hotel sector.