Studying the interactional construction of identities in Critical Discourse Studies: A proposed analytical framework

The field of Critical Discourse Studies (CDS) needs to extend its analytical scope and cross-fertilize with interactional accounts of identity. One the one hand, there is a constant and reflexive re-crafting of identities in late modernity. On the other hand, interaction is considered to be the major lens through which such identities in flux are studied. To this aim, I propose an analytical framework based on a synthesis of well-established CDS analytical tools with interaction-oriented ones, which results in the formation of discursive strategies of identity construction in interaction'. I put the proposed synthesis under a multiperspectival' research agenda, which involves the compilation of a package' based on different approaches, on the condition that the theoretical and epistemological assumptions of each approach are taken into account. By way of illustration, I briefly discuss fictional interactions from two Greek TV commercials for the representation of age identities. It is shown that fictional data, which involve represented identities in talk by institutional agents, could become one possible meeting point' of CDS with interaction-oriented discourse analytical strands.