Consumer Adoption Behavior of Mobile Payment: Based on Network Externality

被引：0
|
作者：
Huang, Jie [1 ]
Zhou, Yuying [1 ]
机构：
[1] Zhongnan Univ Econ & Law, Sch Business & Adm, Wuhan, Peoples R China
来源：
PROCEEDINGS OF 2015 CHINA MARKETING INTERNATIONAL CONFERENCE: BIG DATA, CULTURAL DIFFERENCE AND MARKETING | 2015年
关键词：
Mobile Payment; Network Externality; Consumer Behavior;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：409 / 409
页数：1
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