共 50 条
- [41] BRAND CHOICES OF TEEN-AGE IN-GROUP VERSUS OUT-GROUP [J]. JOURNAL OF RETAILING, 1969, 45 (04) : 30 - 35
- [45] Reevaluating evidence on myopic loss aversion: aggregate patterns versus individual choices [J]. Theory and Decision, 2010, 68 : 159 - 171
- [48] EFFECT OF FINANCIAL LITERACY AND RISK PERCEPTION ON INDIVIDUAL INVESTORS' INVESTMENT CHOICES [J]. JOINT CONFERENCE ISMC 2018-ICLTIBM 2018 - 14TH INTERNATIONAL STRATEGIC MANAGEMENT CONFERENCE & 8TH INTERNATIONAL CONFERENCE ON LEADERSHIP, TECHNOLOGY, INNOVATION AND BUSINESS MANAGEMENT, 2019, 54 : 800 - 809