Relationship learning and innovation: The role of relationship-specific memory

被引：73
|
作者：
Fang, Shyh-Rong [2 ]
Fang, Shih-Chieh [3 ]
Chou, Chia-Hui [1 ]
Yang, Shu-Mi [4 ]
Tsai, Fu-Sheng [5 ]
机构：
[1] Natl Chung Hsing Univ, Dept Business Adm, Taichung 40227, Taiwan
[2] Hsiuping Inst Technol, Dept Mkt & Distribut Management, Taichung, Taiwan
[3] Natl Cheng Kung Univ, Dept Business Adm, Tainan 70101, Taiwan
[4] Cent Taiwan Univ Sci & Technol, Dept Mkt Management, Taichung, Taiwan
[5] Cheng Shiu Univ, Dept Business Adm, Niaosong Township, Kaohsiung Cty, Taiwan
来源：
INDUSTRIAL MARKETING MANAGEMENT | 2011年 / 40卷 / 05期
关键词：
Relationship learning; Relationship-specific memory; Innovation; Learning intent; BUYER-SELLER RELATIONSHIPS; RESEARCH-AND-DEVELOPMENT; KNOWLEDGE TRANSFER; MARKET ORIENTATION; ABSORPTIVE-CAPACITY; PRODUCT INNOVATION; EXPLORATION; EXPLOITATION; CAPABILITIES; PERFORMANCE;
D O I：
10.1016/j.indmarman.2011.02.005
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
This study investigates the relationship between relationship learning and innovation. It discusses the difference and relationship between knowledge flow and knowledge stock as embodied in relationship learning. Results show that information sharing and joint sensemaking (knowledge flow) are positively associated with relationship-specific memory (knowledge stock), and indirectly influence both explorative and exploitative innovation through their effects on relationship-specific memory. This study also examines the role of learning intent of individual firms in relationship learning. Results indicate that stronger learning intent enhances the effect of information sharing on relationship-specific memory. Finally, the study discusses several implications of this research and offers suggestions for future research. (C) 2011 Elsevier Inc. All rights reserved.
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页码：743 / 753
页数：11
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