Luxury without guilt: service innovation in the all-inclusive hotel industry

被引:11
|
作者
Rayna, Thierry [2 ]
Striukova, Ludmila [1 ]
机构
[1] UCL, London WC1E 6BT, England
[2] Univ London Imperial Coll Sci Technol & Med, London SW7 2AZ, England
关键词
Services; Hotels; All-inclusive; Non-technological innovation; Business model;
D O I
10.1007/s11628-009-0072-8
中图分类号
F [经济];
学科分类号
02 ;
摘要
With more than 500 all-inclusive resorts around the world, competition in this sector is intense and resorts are constantly trying to gain a sustainable competitive advantage through innovation. The main aim of this article is to investigate the issue of non-technological innovation in the holiday resort industry, in general, and, in particular, how such innovation has enabled the success of ultra all-inclusive concept. The article is based on the case of the Excellence group, analysing the factors behind the success of their business model and its sustainability.
引用
收藏
页码:359 / 372
页数:14
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