BRANDING LOCAL HERITAGE-TRADITIONAL FOOD-AS A FORM OF SUSTAINABLE TOURISM-THE CASE STUDY OF CYPRUS

被引：0
|
作者：
Orphanidou, Yianna [1 ]
Gronau, Werner [1 ]
Kaufmann, Rudi [1 ]
机构：
[1] Univ Nicosia, Sch Business, Nicosia, Cyprus
来源：
MANAGERIAL AND ENTREPRENEURIAL DEVELOPMENTS IN THE MEDITERRANEAN AREA | 2009年
关键词：
Branding; local food culture; tourism; Cyprus;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：2039 / 2040
页数：2
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