Inside the Mind of the Online Health Information Searcher using Think-Aloud Protocol

被引：18

作者：

Macias, Wendy ^{[1
]}

Lee, Mina ^{[2
]}

Cunningham, Nicole

机构：

[1] Texas Christian Univ, Dept Strateg Commun, Ft Worth, TX 76129 USA

[2] Kookmin Univ, Sch Commun, 77 Jeongneung Ro, Seoul 136702, South Korea

来源：

HEALTH COMMUNICATION | 2018年 / 33卷 / 12期

关键词：

COLLEGE-STUDENTS; CONSUMER HEALTH; INTERNET USE; SEEKING; LITERACY; KNOWLEDGE; TRUST; COMMUNICATION; MANAGEMENT; SKILLS;

D O I：

10.1080/10410236.2017.1372040

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

In this article we employ the think-aloud protocol to gain an in-depth look at how 23 individuals searched for online health information. Participants narrated their health searches as we audio and video recorded using screen-capture software. We transcribed the recordings verbatim and used axial and selective coding to inductively identify themes into two main search stages: online processing and consequences. A typology of online health searchers, including flounderer, skimmer, digester, aficionado and devourer, is used to guide the reader through our findings about individual's attitudes, cognitions, emotions, and behaviors. Finally, we discuss implications for online health literacy and provide suggestions for future research.

引用

页码：1482 / 1493

页数：12

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