An intelligent information system for detecting web commerce transactions

被引:0
|
作者
Anagnostopoulos, I [1 ]
Kouzas, G
Anagnostopoulos, C
机构
[1] Univ Aegean, Dept Informat & Commun Syst Engn, Samos 83200, Greece
[2] Natl Tech Univ Athens, Sch Elect & Comp Engn, GR-15773 Athens, Greece
[3] Univ Aegean, Dept Cultural Technol & Commun, Lesvos, Greece
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中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
This paper proposes an algorithm for detecting web transactions through web page classification. The algorithm is implemented over a generalised regression neural network and detects e-commerce pages classifying them to the respective transaction phase according to a framework, which describes the fundamental phases of commercial transactions in the web. Many types of web pages were used in order to evaluate the robustness of the method, since no restrictions were imposed except for the language of the content, which is English. Except from revealing the accomplished sequences in a web commerce transaction, the system can be used as an assistant and consultative tool for classification purposes.
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页码:38 / 43
页数:6
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