A pilot study of women's attitudes toward handgun advertisements: Implications for public policy

被引：0
|
作者：
Dunlap, BJ [1 ]
Hopper, JA [1 ]
Burke, D [1 ]
机构：
[1] WESTERN CAROLINA UNIV,CULLOWHEE,NC 28723
来源：
MARKETING AND PUBLIC POLICY CONFERENCE PROCEEDINGS | 1996年 / 6卷
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
A pilot study was conducted to obtain female perceptions of handgun advertisements (both gender-neutral and specific) relative to attitudes toward handgun usage, training and safety, as well as self-protection. Findings indicate such usage, training and safety can be effectively communicated through specific ad content yet most messages do not incorporate same.
引用
收藏
页码：50 / 56
页数：7
相关论文
共 50 条
  • [1] The impact of women in advertisements on attitudes toward women
    MacKay, NJ
    Covell, K
    [J]. SEX ROLES, 1997, 36 (9-10) : 573 - 583
  • [2] The Impact of Women in Advertisements on Attitudes Toward Women
    Natalie J. MacKay
    Katherine Covell
    [J]. Sex Roles, 1997, 36 : 573 - 583
  • [3] Public attitudes toward child maltreatment in Israel: Implications for policy
    Schmid, Hillel
    Benbenishty, Rami
    [J]. CHILDREN AND YOUTH SERVICES REVIEW, 2011, 33 (07) : 1181 - 1188
  • [4] EMPLOYEE ATTITUDES TOWARD WHISTLEBLOWING - MANAGEMENT AND PUBLIC-POLICY IMPLICATIONS
    CALLAHAN, ES
    COLLINS, JW
    [J]. JOURNAL OF BUSINESS ETHICS, 1992, 11 (12) : 939 - 948
  • [5] PUBLIC-ATTITUDES TOWARD EUTHANASIA - A PILOT-STUDY
    ACHILLE, MA
    [J]. CANADIAN PSYCHOLOGY-PSYCHOLOGIE CANADIENNE, 1995, 36 (2A): : 121 - 121
  • [6] Public attitudes toward assisted euthanasia - Results of a pilot study
    Helou, A
    Wende, A
    Hecke, T
    Rohrmann, S
    Buser, K
    Dierks, ML
    [J]. GESUNDHEITSWESEN, 2000, 62 (8-9) : A98 - A98
  • [7] ATTITUDES TOWARD WOMEN AND SATISFACTION WITH SEX-ROLES IN ADVERTISEMENTS
    LAMMERS, HB
    WILKINSON, ML
    [J]. PSYCHOLOGICAL REPORTS, 1980, 46 (03) : 690 - 690
  • [8] Assessing women's knowledge and attitudes toward cord blood banking: policy and ethical implications for Jordan
    Matsumoto, Monica M.
    Dajani, Rana
    Khader, Yousef
    Matthews, Kirstin R. W.
    [J]. TRANSFUSION, 2016, 56 (08) : 2052 - 2061
  • [9] Framing Effects and the Public's Attitudes Toward Racial Equity in Education Policy
    Quinn, David M.
    [J]. EDUCATIONAL EVALUATION AND POLICY ANALYSIS, 2023,
  • [10] Pilot Attitudes Toward AI in the Cockpit: Implications for Design
    Zhang, Zelun Tony
    Liu, Yuanting
    Hussmann, Heinrich
    [J]. PROCEEDINGS OF THE 2021 IEEE INTERNATIONAL CONFERENCE ON HUMAN-MACHINE SYSTEMS (ICHMS), 2021, : 159 - 164
12345