Moral and Ethical Antecedents of Attitude Toward Counterfeit Luxury Products: Evidence from Pakistan

被引：16
|
作者：
Jiang, Yushi [1 ]
Xiao, Luo [1 ]
Jalees, Tariq [2 ]
Naqvi, Mishal Hasnain [3 ]
Zaman, Syed Imran [1 ]
机构：
[1] Southwest Jiaotong Univ, Sch Econ & Management, Chengdu, Sichuan, Peoples R China
[2] Karachi Inst Econ & Technol, Coll Management Sci, Karachi, Pakistan
[3] Sichuan Univ, Sch Business, Chengdu, Sichuan, Peoples R China
来源：
EMERGING MARKETS FINANCE AND TRADE | 2018年 / 54卷 / 15期
基金：
中国国家自然科学基金;
关键词：
attitude; ethics; idealism; relativism; religiosity; theory of planned behavior; counterfeit; CONSUMER ETHICS; DECISION-MAKING; SOFTWARE PIRACY; DEVELOPING-COUNTRIES; GRAY-MARKET; PURCHASE; BELIEFS; RELIGIOSITY; BEHAVIOR; DETERMINANTS;
D O I：
10.1080/1540496X.2018.1480365
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Counterfeiting a universal problem is influencing marketers and consumers across the world. Despite its severity, earlier researchers have not paid much attention to it especially in the perspective of moral and ethical aspects. Researchers generally have established the influence of ethical/moral aspects along with social-personal factors on attitude toward counterfeiting luxury products (CLPs). They have not entirely explored the influence of moral aspects on CLPs. Thus, the aim of this study is to ascertain the influence of ethical issues on attitude toward CLPs in the context of theory of planned behavior and theory of reasoned action.
引用
收藏
页码：3519 / 3538
页数：20
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