Managing IS Adoption in Ambivalent Groups

被引:8
|
作者
Seo, DongBack [1 ]
Boonstra, Albert [1 ]
Offenbeek, Marjolein [1 ]
机构
[1] Univ Groningen, Fac Econ & Business, NL-9700 AB Groningen, Netherlands
关键词
INFORMATION-SYSTEMS; MODEL; RESISTANCE; ACCEPTANCE;
D O I
10.1145/2018396.2018416
中图分类号
TP3 [计算技术、计算机技术];
学科分类号
0812 ;
摘要
Insightful implementers refocus user ambivalence and resistance toward trust and acceptance of new systems.
引用
收藏
页码:68 / 73
页数:6
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