Emotions, advertising and consumer choice

被引：1
|
作者：
van Raaij, W. Fred [1 ]
机构：
[1] Tilburg Univ, Dept Social Sci, NL-5000 LE Tilburg, Netherlands
来源：
JOURNAL OF ECONOMIC PSYCHOLOGY | 2008年 / 29卷 / 02期
关键词：
D O I：
10.1016/j.joep.2007.11.001
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
下载
收藏
页码：253 / 254
页数：2
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