SUPPLIER DEVELOPMENT PROGRAMME INITIATIVE IN SERVICE INDUSTRY FROM MALAYSIAN PERSPECTIVES

Global business expansion initiatives of a buying firm which is at the second phase of its 20-year strategic planning, has increased the importance of supplier development programme (SDP) towards developing world class suppliers. The study investigate the implementation of SDP of vendor development programmed (VDP) aimed at producing competitive and resilient indigenous suppliers at local platform and international arena. As an explanatory research which employs qualitative method gathers samples comprise of the buying firms, suppliers, association and government ministerial officers. The finding reveals that the government policy has greatly assisted in enduring the effective implementation of SDP by the government-linked companies (GLC). In addition, the buying firms have initiated all four critical success factors; communication, suppliers' commitment, top management priority and attitude towards supply base performance.