Sharia Housing in the Real Estate Business

There are three aspects in the business of sharia housing property where the implementation is based on the Islamic principles i.e., property design, property development, and financial transaction. But developers of sharia housing in Bekasi emphasize the implementation on transaction only. Developers seem pay less attention on the implementation of the other two aspects, especially on the landed housing. This study observed at the implementation of Islamic principles carried out by the developer. The method used in this study is mixed methods, qualitative and quantitative, by using sequential explanatory strategy. The research found that there are strong indications that the developers of sharia housing in Bekasi have poor understanding of Islamic principles on housing.