Research on New Models of Network Travel

With rapid development and popularity of internet across the world, information technology has been applied to social life and production of people, and enters the fields of traditional business including tourism at an unprecedented rate. The network travel in future should provide a full range of tourism service, which needs to integrate the existing tourism resources to form a platform that tourists can choose the travel process. The paper proposes a new model of e-commerce development in tourism industry---network travel. Network travel means that tourists communicate with tourism website on internet, arrange tourist routes online, and proposes the required traffic modes and accommodations. Then, the websites arrange the specific journey according to the requirements of consumer. Throughout the journey, the tourists are not accompanied by traditional tour guides but communicate with websites on internet, which can make the tourists enjoy various services provided by websites.