Analysis on the Key Factors of Successful Enterprise Innovation

In this paper, literature analysis, case analysis and qualitative analysis method are used, based on the definition of enterprise innovation elaborate on the proposed innovation is an inexhaustible motive force to promote enterprise development, rapid development of enterprises, the need for continued strong development capabilities to match that innovation to market success and financial success of the responsible employees need to have the courage to take "ownership" of consciousness, as well as the implementation process calibration target meticulous planning and conclude - innovation success the three factors are: a clear purpose of innovation, innovation correct attitude and a clear path to innovation.