How to Create Brand Engagement on Facebook

被引：0
|
作者：
Malhotra, Arvind [1 ]
Malhotra, Claudia Kubowicz [1 ]
See, Alan [2 ]
机构：
[1] Univ N Carolina, Kenan Flagler Business Sch, Chapel Hill, NC 27515 USA
[2] MindLeaders, Dublin, OH USA
来源：
MIT SLOAN MANAGEMENT REVIEW | 2013年 / 54卷 / 02期
基金：
美国国家科学基金会;
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：18 / 20
页数：3
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