The Evaluation and Selection of Distribution Channel Model for High-Tech Enterprises

被引：0
|
作者：
Ke, Jianchun [1 ]
机构：
[1] Jiangxi Univ Finance & Econ, Econ Management Inst, Nanchang, Jiangxi, Peoples R China
来源：
INTERNATIONAL CONFERENCE ON EDUCATION & EDUCATIONAL RESEARCH AND ENVIRONMENTAL STUDIES (EERES 2016) | 2016年
关键词：
D O I：
暂无
中图分类号：
G40 [教育学];
学科分类号：
040101 ; 120403 ;
摘要：
It is extremely important for high-tech enterprises to meet customer needs through excellent distribution channels. Starting from the analysis of high-tech enterprises' products and market characteristics, this paper puts forward the evaluation criteria of the channel model and the specific selection scheme by combined with the problems existing in the design of distribution channel in Chinese high-tech enterprises and aimed at the special requirements of the distribution channels.
引用
收藏
页码：126 / 129
页数：4
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