The Factors Influencing the Hubei Farmers' Behavior of Risk Management Under Agricultural Insurance

The study focuses on the decision-making to deal with natural risk of Hubei farmers under agricultural insurance. Based on a survey of households in 15 counties, the factors influencing the risk management behavior choice of Hubei farmers are analyzed according Logistic modeling. It is shown that cultivated land quality level, farmers' perception on natural disaster loss rate, production losses accounted for the proportion of household income and the perception of importance of insurance have a significant influence on risk management behavior choice of farmers. On this basis, the government should strengthen the techniques training of disaster prevention and mitigation, and guide the farmers' choice of risk management strategies, support the innovation of tools and methods for risk management to avoid the moral hazard in agricultural insurance.