Cooperative Game of Income Allocation of Shell-egg Industry Supply Chain

The Shapley-like value for cooperative interval games was introduced to study the income allocation problem of shell-egg industry supply chain in China. In this paper, the cooperative game model and the example analysis method of Shapley model are used to explore the influence of game participants' alliance behavior under various cooperation situations, such as the number of game participants, weighting factor, income, cost, shell egg weight, loss and so on. According to the reality of the China's market, the dominant situation of big supermarket and farmers need to be considered for the time being. Meanwhile this study turns out that the heavy costs is borne by middlemen or farmers and their profit obtained in the supply chain is relatively small. Finally, from the point of view of shell-egg market industry chain, a series of management enlightenment is given.