A Survey on Public Awareness of Green Clothing Consumption in China

被引:0
|
作者
Yan, Guo [1 ]
机构
[1] Beijing Inst Fash Technol, Sch Business, Beijing 100029, Peoples R China
关键词
Questionnaire Survey; Green Consumption; Green Clothing Consumption;
D O I
暂无
中图分类号
TB3 [工程材料学]; TS1 [纺织工业、染整工业];
学科分类号
0805 ; 080502 ; 0821 ;
摘要
This questionnaire survey aimed to understand the public's awareness of green clothing consumption in China. In doing so, questions addressed different phases of the clothing lifecycle, such as design, production, selling, buying, using and disposal. There were 3,543 respondents who completed questionnaires. The results show that awareness of green clothing consumption is much lower than green consumption overall in China. The efficient way to improve public support for green clothing consumption is by changing clothing consumption behaviours through education and marketing campaigns.
引用
收藏
页码:806 / 813
页数:8
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