Experimental validation of a set of cultural-oriented usability heuristics: e-Commerce websites evaluation

被引:40
|
作者
Diaz, Jaime [1 ]
Rusu, Cristian [1 ]
Collazos, Cesar A. [2 ]
机构
[1] Pontificia Univ Catolica Valparaiso, Av Brasil 2241, Valparaiso, Chile
[2] Univ Cauca, Popayan, Colombia
关键词
Usability; Cultural-oriented design; e-Commerce; Heuristic evaluation; Usability heuristics; Experimental validation; SYSTEMS;
D O I
10.1016/j.csi.2016.09.013
中图分类号
TP3 [计算技术、计算机技术];
学科分类号
0812 ;
摘要
With the fast growth of the Latin America electronic commerce (e-Commerce), it is indispensable to design effective websites. Evaluating usability issues allows improving the design. One popular method for detecting usability problems is the heuristic evaluation, in which evaluators employ a set of usability heuristics as a guide. Using proper heuristics is highly relevant. In this paper, we present a set of 12 cultural-oriented usability heuristics, developed iteratively, and validated, in their final step, on e-Commerce websites. The evidence supports our argument that websites which display characteristics relevant to specific issues of the four Hofstede's cultural dimensions improve their usability.
引用
收藏
页码:160 / 178
页数:19
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