Research on the Application of Flipped Classroom Teaching Mode Based on MOOC Resources

This paper took marketing professional curriculum "Marketing Planning" course as an example to construct four learning-platforms, which were a learning mutual aid platform, an interactive platform, a practice and innovation platform and an achievement display platform, to explore MOOC flip classroom teaching mode in the teaching process based on the teaching requirements of application-oriented universities to learn mainly, strengthen self-learning, and develop extensively elicitation, discussion, participation, experience, perception and practice. In order to get cycle progressive teaching model of make the students autonomous and mutual learn, internalize and practice knowledge, apply the achievement of knowledge, to enhance students' interest and ability in learning, to provide reference for teaching reform of other application-oriented universities.