Effect of the Exposure to TV Food Advertisements on the Consumption of Foods by Mothers and Children

被引：14
|
作者：
Diaz-Ramirez, Glenda
Jimenez-Cruz, Arturo [1 ]
de las Cruces Souto-Gallardo, Maria
Bacardi-Gascon, Montserrat [1 ]
机构：
[1] Univ Autonoma Baja California, Med & Psychol Sch, Tijuana, Mexico
来源：
JOURNAL OF PEDIATRIC GASTROENTEROLOGY AND NUTRITION | 2013年 / 56卷 / 01期
关键词：
food advertisements; Mexican children; Mexican mothers; television; TELEVISION;
D O I：
10.1097/MPG.0b013e3182638d13
中图分类号：
R57 [消化系及腹部疾病];
学科分类号：
摘要：
Foods advertised were recorded in 2 television (TV) channels. The present article studies the association between products advertised and those consumed by mothers and children. A total of 365 mothers and their children were assessed. A positive correlation was observed between the food advertisements that the mothers recalled and the frequency of TV food advertisements (Rho = 0.44, P = 0.03). A positive correlation was found between the frequency of the foods advertised on TV and the consumption of these by the mothers (r = 0.73, P = 0.0001) and their children (Rho = 0.66, P = 0.0001). These results suggest that TV advertisements influence the food choices of mothers and children.
引用
收藏
页码：86 / 88
页数：3
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