The problems and the suggestions on green marketing for real estate enterprises in China

被引：0
|
作者：
Ye, M [1 ]
Lu, ZB [1 ]
机构：
[1] Harbin Inst Technol, Dept Bldg & Real Estate, Harbin 150006, Peoples R China
来源：
Proceedings of 2005 International Conference on Construction & Real Estate Management, Vols 1 and 2: CHALLENGE OF INNOVATION IN CONSTRUCTION AND REAL ESTATE | 2005年
关键词：
green real estate; real estate marketing suggestion;
D O I：
暂无
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
Green marketing is the new tendency of real estate marketing in the future, so it is necessary for us to analyze its practice in China in order to promote its development. This paper analyzes the problems of green marketing of real estate industry, and puts forward some suggestions for those problems.
引用
收藏
页码：1155 / 1157
页数：3
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