The Equilibrium Analysis of Accounting Information Supply and Demand Based on Product Attributes in China's Stock Market

Mandatory accounting information disclosure is similar to public goods, selective disclosure is closer to personal goods. From the perspective of product attributes, constructing demand and supply functions and analyzing the equilibrium course. This paper tries to find some important factors that affect the equilibrium yield and equilibrium price. Both the difference between mandatory disclosure demand and mandatory disclosure supply and the largest selective disclosure demand is proportional to the equilibrium price, but the sum of marginal demand and the marginal supply is inversely proportional to the equilibrium price. Accounting information demand can increase equilibrium yield, but accounting information supply has different influence on equilibrium yield under different conditions. According to China's accounting information supply and demand status, the above model can explain the conflict between accounting information supply and demand and help to find some solutions.