A strategic planning model in the e-business environment

被引:0
|
作者
Tsai, Nancy [1 ]
机构
[1] Calif State Univ Sacramento, Management Informat Sci Dept, Sacramento, CA 95819 USA
关键词
D O I
暂无
中图分类号
TP39 [计算机的应用];
学科分类号
081203 ; 0835 ;
摘要
Today, any business organization requires careful strategic planning to align the new e-business objectives with the other sales channels and divisions to avoid any conflict and achieve the overall business goals and vision. Therefore, a dynamic and integrated strategic planning model is proposed as a beneficial business management tool for the organization. The model attempts to not only coordinate the different sales channels and/or division, but also to focus efforts to compete more effectively for maximizing the profit or minimizing the cost within the organizational limited resource and other constraints in this Internet era.
引用
收藏
页码:131 / 134
页数:4
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