ENHANCING TOURISM DURING 2007-2013 PROGRAMMING PERIOD IN ROMANIA: THE CASE OF BRASOV GROWTH POLE

The tourism dynamics analyzed in the context of the access to the European Structural and Cohesion Funds within the programming period 2007-2013 is correlated with the evolution of the different relevant aspects: the evolution of the structure corresponding to touristic units, the dynamic of the lodging units or the analysis of the average duration of the stay as well as the manner in which the financial resources have been used. With an allocation of 74.3 million euro in the programming period 2007-2013, the Brasov Growth Pole has pursued the contribution to the achievement of economic and social development in a sustainable manner. The implementation of projects with European financing in areas such as public utilities, transport, social and educational infrastructure have generated changes in different sectors, including tourism, which this paper proposes to present. The evolution of the tourism, its dynamics at the level of each locality that is part of the Brasov growth pole are presented by the statistical analysis. The effects of the European financing obtained from Regional Operational Programme 2007-2013 are thus reflected in the sustainable development of the Brasov growth pole from the point of view of the dynamic of tourism.