The Data Mining Model of Customer Value Based on Rough Set

被引：0
|
作者：
Zhong, Jiaming [1 ]
Li, Dingfang [2 ]
机构：
[1] XiangNan Univ, Network Ctr, Chenzhou 423000, Peoples R China
[2] Wuhan Univ, Sch Math & Stat, Wuhan 430072, Peoples R China
来源：
ADVANCES IN BUSINESS INTELLIGENCE AND FINANCIAL ENGINEERING | 2008年 / 5卷
关键词：
Rough set; Electronic Commerce; Customer value;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Customer relationship management is a hot topic in intelligent business studies nowadays, in which the evaluation of customer value is one of the basic problems. Data Mining model of customer value is formed on the basis of customer value comprehensive evaluation index system, making use of rough set theorem, and then evaluation objects are sorted and preferred, from which a new method of customer value comprehensive evaluation is acquired. This method is finally demonstrated to be practical and feasible through examples.
引用
收藏
页码：742 / +
页数：2
相关论文
共 50 条
  • [1] Research on Customer Value' Data Mining Model Based on Rough Set
    He, Weihong
    Zhong, Jiaming
    Liu, Zhihui
    [J]. 2009 INTERNATIONAL CONFERENCE ON E-BUSINESS AND INFORMATION SYSTEM SECURITY, VOLS 1 AND 2, 2009, : 490 - +
  • [2] Customer Value Analysis Based on Rough Set Data Mining Technique
    Hong, Wang
    [J]. 2008 4TH INTERNATIONAL CONFERENCE ON WIRELESS COMMUNICATIONS, NETWORKING AND MOBILE COMPUTING, VOLS 1-31, 2008, : 10803 - 10806
  • [3] Research on Electronic Commerce Customer Value Data Mining Based on Rough Logic
    Zhong, Jiaming
    Li, Dingfang
    [J]. 2008 INTERNATIONAL SYMPOSIUM ON INTELLIGENT INFORMATION TECHNOLOGY APPLICATION WORKSHOP: IITA 2008 WORKSHOPS, PROCEEDINGS, 2008, : 90 - +
  • [4] Mining quantitative data based on tolerance rough set model
    Lee, HS
    Shen, PD
    Chyr, WL
    Tseng, WK
    [J]. KNOWLEDGE-BASED INTELLIGENT INFORMATION AND ENGINEERING SYSTEMS, PT 1, PROCEEDINGS, 2005, 3681 : 359 - 364
  • [5] XML Data Mining Model based on Rough Set Theory
    Li Weiping
    Yang Jie
    Wang Gang
    [J]. MECHATRONICS ENGINEERING, COMPUTING AND INFORMATION TECHNOLOGY, 2014, 556-562 : 3446 - +
  • [6] The Value Model of Customer Relationship Management Based on Rough Set and Fuzzy Theory
    Xie, Xiguo
    Jin, Yongsheng
    [J]. FIRST INTERNATIONAL WORKSHOP ON DATABASE TECHNOLOGY AND APPLICATIONS, PROCEEDINGS, 2009, : 174 - 176
  • [7] Data mining using extensions of the rough set model
    Lingras, PJ
    Yao, YY
    [J]. JOURNAL OF THE AMERICAN SOCIETY FOR INFORMATION SCIENCE, 1998, 49 (05): : 415 - 422
  • [8] A Data Mining Approach to Customer Segment Based on Customer Value
    Chen, Yun
    Fu, Chuan
    Zhu, Hanhong
    [J]. FIFTH INTERNATIONAL CONFERENCE ON FUZZY SYSTEMS AND KNOWLEDGE DISCOVERY, VOL 4, PROCEEDINGS, 2008, : 513 - 517
  • [9] Integrating data mining and rough set for customer group-based discovery of product configuration rules
    Shao, X. -Y.
    Wang, Z. -H.
    Li, P. -G.
    Feng, C. X. J.
    [J]. INTERNATIONAL JOURNAL OF PRODUCTION RESEARCH, 2006, 44 (14) : 2789 - 2811
  • [10] A proposed framework for rough set based data mining
    Waguih, H
    Rafea, A
    [J]. COMPUTERS AND THEIR APPLICATIONS, 2003, : 198 - 203
12345