Conducting on-line focus groups - A methodological discussion

被引：35

作者：

Gaiser, TJ

机构：

来源：

SOCIAL SCIENCE COMPUTER REVIEW | 1997年 / 15卷 / 02期

关键词：

focus group; cyberspace; on-line research; research methods; research ethics;

D O I：

10.1177/089443939701500202

中图分类号：

TP39 [计算机的应用];

学科分类号：

081203 ; 0835 ;

摘要：

This article presents a starting point for the development of a methodology for conducting on-line focus groups on a listserver. It addresses the mechanics of conducting a focus group with specific attention given to issues raised by the computer-mediated environment. Included throughout the discussion is extensive attention to ethical issues relating to focus groups and on-line research.

引用

页码：135 / 144

页数：10

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