Enhancing Relationships With Customers Through Online Brand Communities

被引：0
|
作者：
Adjei, Mavis T. [1 ]
Noble, Charles H. [2 ]
Noble, Stephanie M. [2 ]
机构：
[1] So Illinois Univ, Carbondale, IL 62901 USA
[2] Univ Tennessee, Knoxville, TN USA
来源：
MIT SLOAN MANAGEMENT REVIEW | 2012年 / 53卷 / 04期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：22 / 24
页数：3
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