The Challenges of Small Medium Enterprises in Global Market Learn from Small Medium Enterprises in Yogyakarta Special Region, Indonesia

被引:0
|
作者
Akhbar, Taufik [1 ]
Yaya, Rizal [2 ]
Nadzir, Muhammad Miftahun [1 ]
机构
[1] Univ Muhammadiyah Yogyakarta, Dept Management, Fac Econ & Business, Bantul, Indonesia
[2] Univ Muhammadiyah Yogyakarta, Dept Accounting, Fac Econ & Business, Bantul, Indonesia
关键词
competitiveness; global market; Small medium enterprises;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
This research aims to describe about the challenges of SMEs in Yogyakarta Special Region in global competitiveness. This research used qualitative research design and utilized questionnaire. Data of Small Medium Enterprise in Yogyakarta gets from Small Medium and Enterprise Bureau. Finding of this research shows that current condition factor age and level of education is still become great barrier for SME to compete in global market especially regarding to sustainability of business. Meanwhile, measuring with level of challenges, it is found that networking and marketing channel become a great challenge for SME in Yogyakarta to enter global market
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页码:5030 / 5037
页数:8
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