We consider informational requirements of social choice rules satisfying anonymity, neutrality, mono tonicity, and efficiency, and never choosing the Condorcet loser. Among such rules, we establish the existence of a rule operating on the minimal informational requirement. Depending on the number of agents and the number of alternatives, either the plurality rule or the plurality with a runoff is characterized. In some cases, the plurality rule is the most selective rule among the rules operating on the minimal informational requirement. In the other cases, each rule operating on the minimal informational requirement is a two-stage rule, and among them, the plurality with a runoff is the rule whose choice at the first stage is most selective. These results not only clarify properties of the plurality rule and the plurality with a runoff, but also explain why they are widely used in real societies. (C) 2015 Elsevier B.V. All rights reserved.