Analysis of Strategic Maps for a Company in the Software Development Sector

The present work develops the analysis of two strategic maps. One is based on the principles of Compensatory Fuzzy Logic (CFL) and the other studies Organizational Culture. The research is applied with a quali-quantitative approach and it studies the case of a software development company with the use of a technical procedure and a documentary base with the application of interviews and questionnaires. It concludes that the strategic maps based on and Organizational Culture are robust methodologies that identify and prioritize strategic variables. There is also an interrelationship amongst them in their consideration of important behavioral aspects. With this it was possible to analyze strategic aspects of the companies in a more complex and realistic way.