Mobile payment: Towards a customer-centric model

被引:0
|
作者
Petrova, Krassie [1 ]
机构
[1] Auckland Univ Technol, Auckland, New Zealand
关键词
mobile payment; mPayment; mobile commerce; stakeholders; value chain; customer-centric; adoption;
D O I
暂无
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Mobile payment normally occurs as a wireless transaction of monetary value and includes the initiation, authorization and the realization of the payment. Such transactions are facilitated by purpose-built mobile payment systems that are part of the service infrastructure supporting the functioning of mobile business applications. A number of stakeholder groups may be involved in concluding a mobile payment transaction, among them customers, mobile operators, financial institutions, merchants, and intermediaries. In this paper, mobile payment systems are characterised from the point of view of the stakeholder groups. Building on existing work, a supply and demand model for the investigation of mPayment services is presented, and applied to a case study.
引用
收藏
页码:12 / 23
页数:12
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