Using the COVID-19 crisis as a quasi-natural experiment, this study explores the value of online investor relations (OIR) on the official investor interactive platforms (IIPs). The results show that OIR are positively associated with stock returns during the crisis. This indicates that firms with high level of OIR are more immune to the COVID-19 shock and outperform in the period following the shock. Furthermore, the "value protection" effect of OIR is more obvious for firms located in non-Hubei and surrounding provinces, and those with low visibility, such as small-cap firms and young firms.
机构:
Southwestern Univ Finance & Econ SWUFE, Chengdu, Peoples R ChinaSouthwestern Univ Finance & Econ SWUFE, Chengdu, Peoples R China
Yu, Shilei
Hu, Ning
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Southwestern Univ Finance & Econ SWUFE, Chengdu, Peoples R ChinaSouthwestern Univ Finance & Econ SWUFE, Chengdu, Peoples R China
Hu, Ning
Chen, Wanyi
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机构:
Shanghai Univ, SILC Business Sch, Shanghai, Peoples R China
Shanghai Univ, SILC Business Sch, 20 Chengzhong Rd, Shanghai, Peoples R ChinaSouthwestern Univ Finance & Econ SWUFE, Chengdu, Peoples R China
机构:
Sogang Univ, Coll Econ, Geppert Nam Duck Woo Hall 302,35 Baekbeom Ro Sinsu, Seoul 04107, South KoreaSogang Univ, Coll Econ, Geppert Nam Duck Woo Hall 302,35 Baekbeom Ro Sinsu, Seoul 04107, South Korea
机构:
School of Accountancy and China Enterprise Digital Transformation Research Center, Central University of Finance and Economics, BeijngSchool of Accountancy and China Enterprise Digital Transformation Research Center, Central University of Finance and Economics, Beijng
Dang Y.
Sun J.
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School of Accountancy and China Enterprise Digital Transformation Research Center, Central University of Finance and Economics, BeijngSchool of Accountancy and China Enterprise Digital Transformation Research Center, Central University of Finance and Economics, Beijng
Sun J.
Zhao Y.
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机构:
China Center for Internet Economy Research, Central University of Finance and Economics, BeijingSchool of Accountancy and China Enterprise Digital Transformation Research Center, Central University of Finance and Economics, Beijng
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Chongqing Univ, Sch Econ & Business Adm, Chongqing, Peoples R China
Univ Queensland, UQ Business Sch, St Lucia, Qld 4072, AustraliaChongqing Univ, Sch Econ & Business Adm, Chongqing, Peoples R China
Guo, Shijun
Yu, Xin
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机构:
Univ Queensland, UQ Business Sch, St Lucia, Qld 4072, AustraliaChongqing Univ, Sch Econ & Business Adm, Chongqing, Peoples R China
Yu, Xin
Faff, Robert
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机构:
Bond Univ, Bond Business Sch, Gold Coast, AustraliaChongqing Univ, Sch Econ & Business Adm, Chongqing, Peoples R China