On joining the editorial team of European Journal of Cultural Studies in its 25th year

In this essay, I discuss my appointment as co-editor of this journal within the context of its history across its 25 years of life thus far, as well as within the field of cultural studies more broadly. I briefly consider the value and crucial importance of conjunctural analysis, cultural studies' complex but crucial relationship to Marxism, and the generative feminist possibilities of engaging with, rather than ignoring or wholly disavowing, 'classic' theories of media and culture that may be problematic or limited. I also briefly identify some areas of inquiry that I see as important focal points for future cultural studies scholarship, particularly around contemporary mutations of popular and conservative feminisms, popular left politics, and the 'culture wars'.