DIGITAL TRANSFORMATION AND BANKING INDUSTRY PERFORMANCE: AN APPROACH TO DATA ENVELOPMENT ANALYSIS

被引:0
|
作者
Caraffini, Josiane Piva Testolin da Silva [1 ]
Venturini, Lauren Dal Bem [2 ]
Behr, Ariel [3 ,4 ]
de Souza, Romina Batista de Lucena [5 ]
机构
[1] Univ Fed Rio Grande UFRGS, Porto Alegre, Brazil
[2] Univ Fed Santa Catarina UFSC, Florianopolis, Brazil
[3] Univ Fed Rio Grande UFRGS, Dept Ciencias Contabeis & Atuariais, Programa Posgrad Administracao PPGA EA, Porto Alegre, Brazil
[4] Univ Fed Rio Grande Do Sul, Programa Posgrad Controladoria & Contabilidade PPG, Porto Alegre, Brazil
[5] Univ Fed Rio Grande Do Sul, Curso Ciencias Contabeis, Porto Alegre, Brazil
来源
GESTAO E DESENVOLVIMENTO | 2023年 / 20卷 / 02期
关键词
DEA; Financial Performance; Efficiency; Banking Sector; Digital Transformation;
D O I
10.25112/rgd.v20i2.3262
中图分类号
F [经济];
学科分类号
02 ;
摘要
The study analyzes the impact of the digital transformation on the performance of Brazilian banks, in the period from 2013 to 2017. Data Envelopment Analysis (DEA) was used to calculate the efficiency scores of banks with greater representation in total assets and which, at the same time, disclosed initiatives aimed at digital transformation in their reports, namely: Banco do Brasil, Bradesco, Itau and Caixa Economica Federal. Actions aimed at strengthening digital channels were identified and that the most efficient banks were those with less use of conventional channels to carry out transactions with their customers. The banks Bradesco and Itau showed maximum efficiency in 2015 and 2016 and the Banco do Brasil in 2017. Caixa Economica Federal, on the other hand, was not efficient in the years analyzed. This performance analysis helps to improve bank management and, indirectly, society, as they are the main users of these organizations.
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页码:54 / 79
页数:26
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