Exploring How Big Data Analytics Management Capability Fuel Market Performance: Evidence From a Mediated Moderation Model

被引：3

作者：

Song, Jianmin ^{[1
]}

Xiang, Yamin ^{[2
]}

Huang, Bo ^{[1
]}

Xie, Yi ^{[3
]}

Li, Yuyu ^{[4
]}

机构：

[1] Chongqing Univ, Sch Econ & Business Adm, Chongqing 400044, Peoples R China

[2] Army Med Univ, Grad Sch, Chongqing 400038, Peoples R China

[3] Wuhan Univ, Econ & Management Sch, Wuhan 430072, Peoples R China

[4] Chongqing Normal Univ, Sch Econ & Management, Chongqing 400047, Peoples R China

来源：

IEEE TRANSACTIONS ON ENGINEERING MANAGEMENT | 2024年 / 71卷

关键词：

Big Data analytics management capability (BDAMC); dynamic capability; market orientation; partial least squares-structural equation modeling (PLS-SEM); RESOURCE-BASED VIEW; STRUCTURAL EQUATION MODELS; DYNAMIC CAPABILITIES; PLS-SEM; ORGANIZATIONAL AGILITY; STRATEGIC ORIENTATIONS; PREDICTIVE ANALYTICS; METHOD VARIANCE; SUPPLY CHAIN; INNOVATION;

D O I：

10.1109/TEM.2023.3312774

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Although firms are keen on using Big Data analytics management capability (BDAMC) to improve their performance, they have little knowledge of understanding the mechanisms and conditions of this relationship. To fill this research gap, this article explores the indirect effect of market orientation on the relationship between BDAMC and market performance. Also, this article tests the moderating effect of dynamic capability in this relationship. Based on 483 survey data from Chinese firms and foreign firms, the results show that BDAMC can fuel market performance by fostering market orientation. In addition, dynamic capability positively moderates the direct effect of market orientation on market performance. Meanwhile, the indirect effect of market orientation in the relationship between BDAMC and market performance is also moderated by dynamic capability. These findings contribute to understanding how to apply BDAMC to realize performance, which enriches the managerial literature about Big Data management.

引用

页码：9080 / 9093

页数：14

共 44 条

[31] Text Big Data Analytics: exploring API opportunity Internet as Global storage - how to get the situation awareness from Dark Data
Kolesnichenko, Olga
Smorodin, Gennady
Yakovleva, Dariya
Mazelis, Lev
Zhurenkov, Oleg
Kolesnichenko, Yuriy
2016 IEEE 10TH INTERNATIONAL CONFERENCE ON APPLICATION OF INFORMATION AND COMMUNICATION TECHNOLOGIES (AICT), 2016, : 37 - 41
[32] Exploring the influence of big data analytics management capabilities on sustainable tourism supply chain performance: the moderating role of technology orientation
Mandal, Santanu
JOURNAL OF TRAVEL & TOURISM MARKETING, 2018, 35 (08) : 1104 - 1118
[33] Intellectual capital and innovation performance: the moderating role of big data analytics: evidence from the banking sector in Jordan
AL-Khatib, Ayman Wael
EUROMED JOURNAL OF BUSINESS, 2022, 17 (03) : 391 - 423
[34] Drivers of Big Data Analytics’ Adoption and Implications of Management Decision-Making on Big Data Adoption and Firms’ Financial and Nonfinancial Performance: Evidence From Nigeria's Manufacturing and Service Industries
Egwuonwu, Arthur
Mendy, John
Smart-Oruh, Emeka
Egwuonwu, Ambrose
IEEE TRANSACTIONS ON ENGINEERING MANAGEMENT, 2024, 71 : 11907 - 11922
[35] Examining the adoption of Big data analytics in supply chain management under competitive pressure: evidence from Saudi Arabia
Alaskar, Thamir Hamad
Mezghani, Karim
Alsadi, Amin Khalil
JOURNAL OF DECISION SYSTEMS, 2021, 30 (2-3) : 300 - 320
[36] How can big data analytics be used for healthcare organization management? Literary framework and future research from a systematic review
Cozzoli, Nicola
Salvatore, Fiorella Pia
Faccilongo, Nicola
Milone, Michele
BMC HEALTH SERVICES RESEARCH, 2022, 22 (01)
[37] How can big data analytics be used for healthcare organization management? Literary framework and future research from a systematic review
Nicola Cozzoli
Fiorella Pia Salvatore
Nicola Faccilongo
Michele Milone
BMC Health Services Research, 22
[38] When and how big data analytics and work practices impact on financial performance: an intellectual capital perspective from banking industry
Hussain, Azhar
Nisar, Qasim Ali
Khan, Waqas
Niazi, Umair Imran
Malik, Maida
KYBERNETES, 2024, 53 (10) : 3271 - 3293
[39] Insights from big Data Analytics in supply chain management: an all-inclusive literature review using the SCOR model
Chehbi-Gamoura, Samia
Derrouiche, Ridha
Damand, David
Barth, Marc
PRODUCTION PLANNING & CONTROL, 2020, 31 (05) : 355 - 382
[40] CAN RISK MANAGEMENT PRACTICES FOSTER THE ROLE OF BIG DATA AND DATA ANALYTICS IN IMPROVING THE QUALITY OF HEALTHCARE SERVICES? EVIDENCE FROM A SURVEY AMONG HEALTHCARE PROFESSIONALS
Basile, L. J.
Carbonara, N.
Panniello, U.
Pellegrino, R.
VALUE IN HEALTH, 2022, 25 (12) : S294 - S295

← 1 2 3 4 5 →