INNOVATION AND REGIONAL DEVELOPMENT OF SMALL AND MEDIUM-SIZED MUNICIPALITIES IN BAHIA: CHALLENGES AND

Regional development in its various spheres is closely linked to the improvement of the dynamics and structures of the innovation and entrepreneurship environments of cities, whether urban or rural. Most municipalities in Bahia share the challenge of structuring these environments, as it involves the design and execution of public initiatives and policies, identification and participation of multiple strategic actors in the most varied axes of action. The present study seeks to identify the main challenges in common of the Small and Medium-sized Municipalities of the Reconcavo of Bahia in the search for regional development, and on the other hand to propose alternatives of action. The methodological proposal is conceptualized as an exploratory research of descriptive character, and uses techniques of bibliographic and documentary review. Among the main results, we highlight the role of stimulating innovation and entrepreneurship as an important driving link of regional development for the municipalities of the Reconcavo of Bahia.